Step One of Discovery

The Brief.

Before we get on a call, we ask you to articulate what's at stake. This is the form Discovery starts with.

Five sections. About four minutes. Every answer makes our first conversation sharper.

You

Event

Outcome

Reality

Last Things

Bot field:

Section 01 · Who you are

Tell us who's writing.

The basics. We'll know who's reading this brief and how to reach you.

Full name*

Email*

Company*

Title*

Your role in this event*

Section 02 · The event

The basics about the event itself. Don't worry if some details aren't locked yet.

Event type*

Estimated guest count*

Target date or timeframe*

Event location (city, region, or venue if known)

Section 03 · The outcome

If we get one question right, it's this one. Take a minute. There's no wrong answer, but vague ones tell us a lot.

When your guests leave this event, what do you want them saying to each other?

Not the marketing version. The real version. The thing they'd text their friend on the way home.

Section 04 · The reality

This is where vendors typically fish for fluff. We need the opposite. Real numbers, real context, no performance.

All-in investment range*

Is there an existing production team, agency, or internal team currently involved in this event?*

Is this a standalone event or part of a larger global or multi-market program?*

Section 05 · Last things

Two short questions and we're done. The "anything else" field is where most of the good stuff ends up.

How did you find us?*

Anything else we should know?

Brief Received

We review every brief personally within one business day. If it reads like a fit, we'll respond to schedule a 20-minute call.

If we're not the right partner for what you're building, we'll tell you that too — and where else to look.